Philosophy and Identity

Philosophy and Identity

Philosophy and Identity.
Philosophy and Identity.
Philosophy and Identity.
Philosophy and Identity.
Philosophy and Identity.

It's harder than you think to find someone who lives in the present.
Many of the people around us are divided into two main groups: those linked to the past, in a certain manner unable to go beyond, and those oriented to the future, committed to think what to do later, tomorrow, in a few days, in a month….or maybe in the next life.
Only a few are able to live in the present, that is, finally, the only real time we have to live.
The earth, the nature, remember to those who are lucky enough to live closely to them, that the present is the only time that exists, and where it’s well worth the effort to focus on, following the rhytms, and respecting virtues.
Each season “lives” its present, and while naturelives and grows in its life cycle, we grow with it, to go over, once again, a known process, but always new.
We are blessed, this is what we are.

19th century historical documents show how, already at that time, in Tenuta la Meridiana, wines of superior quality  were produced and commercialized, especially Barbera.
After five generations, according to the tradition, dedication and passion that has always characterized those who worked here, the seed of this certainty is still alive: the "terroir" is still the main value, that Gianpiero Bianco and Federico Primo intend to defend, promoting the original activity of the family and producing wines that represent the best recap of territory, tradition and innovation.